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   See Also:


    Primer of Practical Persuasion and Influence - Online coursebook by Steven Booth-Butterfield, for his course in Persuasion Theory and Research at West Virginia University.

    Social Influence Theories - Lecture notes covering cognitive dissonance theory, social influence, social judgment, the elaboration likelihood model, and the theory of reasoned action. No onward links.

    Attitudes, Persuasion, and Social Influence - A selection of categorised links.

    Cognitive Dissonance - Lengthy essay assessing Leon Festinger's theory of cognitive dissonance. Covers criticisms and paradigms used to study the theory, and practical applications of the arousal caused by dissonance.

    Affective and Cognitive Components of Racial Attitudes - Masters thesis by David Baggenstos, investigating the dissassociation between implicit and explicit racial attitudes by using direct and indirect attitude measures.

    Groups - Hypertext teaching model covering attitudes, social influence, and group dynamics.

    Influence at Work: The Psychology of Persuasion - Overview of the science of persuasion, compliance, marketing, propaganda, and "brainwashing" from a psychological perspective, together with a discussion of ethics surrounding these issues.


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